We create stories
that inspire
We build brands
that endure

At Spiritum Entertainment, we develop and grow intellectual properties that connect with millions of families through entertainment, creativity and values.

Plim Plim and Mei-Li on stage, characters from Spiritum Entertainment

A company that thinks
in long-term universes

Spiritum Entertainment team working in front of monitors

Spiritum Entertainment was founded with the vision of creating and growing entertainment brands that can make a positive impact. We turn purpose-driven ideas into intellectual properties that travel across screens, formats and territories to build real connections with people.

We work with a comprehensive, long-term approach: we develop story universes, produce content, build partnerships and design expansion paths so that each brand keeps its essence as it grows.

Mission

To develop, produce and expand intellectual properties that inspire, entertain and accompany families around the world.

Vision

To be a leading family entertainment company, recognized worldwide for creating brands with purpose, quality and the ability to transcend generations.

Smiling Spiritum Entertainment team member working while sharing a mate

A comprehensive system
to grow an IP

We support each intellectual property from its original idea to its encounter with audiences, partners and new territories. We combine strategy, creativity, production and expansion to build consistent, relevant and sustainable brands.

Person designing on a laptop at Spiritum EntertainmentPlim Plim, a Spiritum Entertainment brand, performing for an audienceSpiritum Entertainment team sharing a moment at work

Intellectual property development

We create story universes with identity, purpose and the potential to expand across multiple formats, platforms and territories.

Licensing and products

We connect our brands with categories, products and partners that expand the experience without losing consistency or trust.

Production and distribution

We develop content and bring it to global audiences together with platforms, media and strategic partners.

Live experiences

We design shows and in-person experiences that turn affinity for a brand into connection, emotion and shared memories.

Marketing and communications

We build strategies and narratives that strengthen the positioning, community and growth of each intellectual property.

Strategic partnerships

We collaborate with companies and organizations that share our vision to open new markets and create shared value.

What is possible invites us to move forward.
What is valuable gives us a reason to do it.

Plim Plim characters, a Spiritum Entertainment kids' brand

Number one on YouTube in Spanish
In ALL categories

YouTube
49.7 million
subscribers2 billionmonthly views
TV
33 million
households in 17 countries (LATAM)
Music
69.7 million
monthly views
Social media
+10.5 million
followers
Live shows
+150,000
attendees (2025)
Licensing
+110,000
books sold
Plim Plim: The Kindness Hero, a Spiritum Entertainment brand

Plim Plim: The Kindness Hero

A kids' entertainment brand known for promoting positive habits and values through music and stories. It accompanies families across multiple platforms and formats.

Learn more
Bumpy, the Bear, a Spiritum Entertainment brand

Bumpy, the Bear

A new intellectual property created to accompany young children with warm, caring and endearing experiences. A universe with its own identity and the potential to grow into content, products and gatherings.

Learn more

Vision takes shape
through people

Behind every project are people passionate about creating stories that connect with millions of families. Our team brings together strategic vision, creative sensitivity and experience in production, brand development and international expansion.

Guillermo Pino, President at Spiritum Entertainment
Guillermo Pino
President
Esteban Pino, Co-CEO at Spiritum Entertainment
Esteban Pino
Co-CEO
Juan Tonelli, Co-CEO at Spiritum Entertainment
Juan Tonelli
Co-CEO
Damián Soriano, VP of Content Development at Spiritum Entertainment
Damián Soriano
VP of Content Development
Sergio Iribarne, VP of Production at Spiritum Entertainment
Sergio Iribarne
VP of Production
Mauricio Zubiri, VP of Musical Content at Spiritum Entertainment
Mauricio Zubiri
VP of Musical Content
José M. Garay, Chief Digital Officer at Spiritum Entertainment
José M. Garay
Chief Digital Officer
Pablo Lucini, VP of Finance at Spiritum Entertainment
Pablo Lucini
VP of Finance
Gonzalo Pérez, Coach at Spiritum Entertainment
Gonzalo Pérez
Coach
Santiago Siri, AI Expert at Spiritum Entertainment
Santiago Siri
AI Expert
Victor M. López, Chief Commercial Officer at Spiritum Entertainment
Victor M. López
Chief Commercial Officer
Luis Armengol, VP of Media Technology Solutions at Spiritum Entertainment
Luis Armengol
VP of Media Technology Solutions

Let's talk about
your project

Licensing, production, live shows or partnerships with Plim Plim and Bumpy: fill in the form and the Spiritum business team will get back to you.

You can also email us at contacto@spiritum.tv

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